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KEEL Concepts, Inc. is an architectural design firm based in Greenville, SC.  We offer experience in a broad range of project types including restaurants and hospitality, commercial upfit, industrial, retail, fitness facilities, and multi-family residential. 

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KEEL's principal architects are Joe Delaney, AIA and Adam Roberts, AIA.


Please contact us to learn more about our services.

1830 North Main Street
Greenville, SC 29609

(864) 900-2262

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Modern Architecture
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BLOCK AND BARLEY

Adaptive reuse of a former filling station in Greenville's Poinsett Corridor.

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KEOWEE BREWING

Adaptive reuse of 100 year old building in downtown Seneca.

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OVERBROOK VILLAGE

Townhouses as part of a mixed use redevelopment site.

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WESTFIELD

Adaptive reuse in Greenville's West End.

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EMERGENCY MD

New medical clinic facility with adjacent tenant upfit spaces.

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BRADSHAW MAZDA

New car sales and service facility for Bradshaw on Greenville's Motor Mile.

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THE LANDING

Multi-family residential development.

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@DUNBAR OFFICE

Cool little office building planned for a small site near Greenville's West End.

Soon
Home: Recent Projects
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JOE DELANEY, AIA

Principal Architect

Clemson University Graduate.  Registered architect in SC, GA, NC, AL, TX & VA.  Past volunteer on the Greenville AIA board.  Enjoys fishing, hunting and similar manly endeavors.

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ADAM ROBERTS, AIA

Principal Architect

Clemson University Graduate.  Registered architect in SC, FL, & MD.  Enjoys performing DIY renovations.  Used to be in a band.  Coaches youth sports. Goes to church and even volunteers.  All-around nice guy.

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MELISSA HILL THREATT, AIA, NCIDQ

Architect / Interior Designer

Melissa is a registered architect in SC and TN as well as an NCIDQ-certified interior designer who specializes in creating environments that uplift, encourage, and inspire through innovative space planning and materials selection.  A native of Greenville, South Carolina, Melissa has a long-held interest in public-interest design and the impact of the built environment on the community.  In addition to her work at KEEL Concepts, Melissa serves as the Vice President/President-Elect for AIA Greenville and is a member of Carolina Bronze Handbell Ensemble.

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BEN WOFFORD

Architectural Associate

Ben joined the KEEL team in September of 2020.  Also a graduate of Clemson University, Ben is an adept architectural designer with a quick intuition for creative solutions.  In his spare time, Ben enjoys woodworking and is a member of the Greenville Woodworkers Guild.

Home: Meet the Team

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